OVERVIEW

Established and oversaw all product and brand design of Road & Track Crew from point of launch including the design of bi-monthly magazines, box product curation, and layout of the first-ever Road & Track Crew Big Book of Cars ( on sale March 2022). Execution of video and static creative assets for digital acquisition efforts including email, paid social, video, etc.
Design and maintenance for Road & Track Crew ecomm site https://shop.roadandtrack.com/road-track-crew.

May 2021 shoot

May 2021 shoot

May 2021 shoot

May 2021 shoot

May 2021 shoot

May 2021 shoot

May 2021 shoot

May 2021 shoot

Design for bi-monthly 24-page magazine

Design for bi-monthly 24-page magazine

Creative Direction for Road & Track Crew 2021 :30 and :15 second commercial.